Round Earth Media

Wake Up Mainstream Media!

March 17, 2017

Recommended This Week

Some perspective from this new study* in theColumbia Journalism Review (click on the photo above for the entire report). This is especially important with President Trump’s immigration plan making headline news.

“The right-wing media was able to bring the focus on immigration, Clinton emails, and scandals more generally to the broader media environment. A sentence-level analysis of stories throughout the media environment suggests that Donald Trump’s substantive agenda—heavily focused on immigration and direct attacks on Hillary Clinton—came to dominate public discussions.

While mainstream media coverage was often critical, it nonetheless revolved around the agenda that the right-wing media sphere set: immigration. Right-wing media, in turn, framed immigration in terms of terror, crime, and Islam…

Traditional media needs to reorient, not by developing better viral content and clickbait to compete in the social media environment, but by recognizing that it is operating in a propaganda and disinformation-rich environment. This, not Macedonian teenagers or Facebook, is the real challenge of the coming years. Rising to this challenge could usher in a new golden age for the Fourth Estate.”

Independent journalists, like those at Round Earth, look to studies like this one to inform and guide us in this entirely new media environment (as the study explains, “Breitbart was founded in 2007, and most of the other major nodes in the right-wing media system were created even later”).

Thanks so much for valuing and supporting independent, fact-based journalism.  Now more important than ever before.

Warmest regards,
Mary

*The study is a massive analysis of “hyperlinking patterns, social media sharing patterns on Facebook and Twitter, and topic and language patterns in the content of the 1.25 million stories, published by 25,000 sources over the course of the election, using Media Cloud, an open-source platform for studying media ecosystems developed by Harvard’s Berkman Klein Center for Internet & Society and MIT’s Center for Civic Media.”

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